Blockchain in Ticketing | Softjourn, Inc.
Softjourn

Blockchain Technology Revolutionizes Ticketing

Blockchain Solutions

Blockchain In Ticketing Solutions

At recent industry events, two of the biggest issues discussed were fraud and extortion in the resale market. Blockchain technology greatly enhances ticket sales security and regulates the market. You can control every ticket sold for any event, identify resellers, and, since blockchain records every transaction, view every buyer and reseller. All while dramatically reducing costs.

SOME OF THE TOOLS & TECHNOLOGIES
ETHEREUM
ETHEREUM
HYPERLEDGER BURROW
HYPERLEDGER BURROW
HYPERLEDGER FABRIC
HYPERLEDGER FABRIC
OPEN TRANSACTIONS
OPEN TRANSACTIONS
QUORUM
QUORUM

Blockchain in Ticketing Benefits

Standardizing Ticketing Protocol
Standardizing Ticketing Protocol

Ticketing protocol today is mainly seen as the structure of ticketing records. It’s impossible to exchange customers’ data or track tickets beyond that of a given ticket provider. Blockchain for ticketing helps standardize protocol, giving you a critical ability to manage the marketplace.

Detailed Record
Detailed Record

With blockchain, knowledge truly is power. In providing the whole history of ticket transactions, event managers can identify ticket buyers, view all previous transactions, and see if a ticket’s been resold and at what price. This reduces fraud and operational costs.

Secondary Market Regulation
Secondary Market Regulation

Governments worldwide are scrutinizing the secondary ticket market. Blockchain for ticketing is the answer. It regulates the ticket reselling process, sets the proper price for tickets, and places limits for resale. It also helps tighten control of scalpers.

Know Your Real Customer
Know Your Real Customer

Blockchain ticketing technology gives almost instantaneous identity verification to help ensure you know who your real attendees are. Which means event organizers will know exactly who’s attending, while collecting invaluable data analytics for future marketing purposes. 

Controlling Ticket Flow
Controlling Ticket Flow

Blockchain in event ticketing provides an unalterable chain of transactions that control ticket flow. You’ll know when it was sold, if and to whom it was resold, at what price, etc. So you can verify and track a ticket’s origin, giving you a basis for dispute resolution and compliance. 

Fraud Prevention
Fraud Prevention

Historically, the secondary market consisted of street traders who bought tickets cheap outside a venue and resold them at a higher price to last-minute ticket buyers. Today, online ticket seller platforms dominate the market. With blockchain for ticketing, you’ll have total control.

Smart Tickets – Smart Contracts

With us, smart contracts are programmable money. We add logic to transactions by creating a contract that manages revenues collected. Blockchain in ticketing offers similar control. Actual tickets are blockchain tokens residing in a buyer’s electronic wallet. They’re traded centrally, but on the blockchain, not the market. We use smart contracts to manage ticket types and then explore how programmability can create new types and experiences.

Why Go With Softjourn?

Here are some of the reasons our clients work with us:
Here are some of the reasons our clients work with us:

We Are Subject Matter Experts

We focus on Cards & Payments, and Media & Entertainment, and within entertainment, we specialize in ticketing. We leverage this extensive experience as domain experts to evaluate, identify, and deploy custom solutions. From enhancing existing technology to applying new functionality, we find creative solutions to our clients’ toughest challenges.

We’re Always Thinking Ahead

To compete, our clients continually need to provide new and better services. Since we have our own R&D Centers, Softjourn is uniquely positioned to help. We’re constantly looking for relevant ways to apply new technology that bring our clients growing needs to life.

We Constantly Communicate

We are proactively collaborative. It’s why a common compliment we hear is how we make sure our clients are actively involved and constantly updated at every stage of a project. We become a trusted partner in helping clients thrive, developing tailored solutions and services that deliver measurable results, no matter the industry.

 

Typical challenges we help our clients solve:
Typical challenges we help our clients solve:
  • You want new technology or upgrades, but don’t have the time or expertise to handle.
  • You need to always be on top of things to meet your clients’ “cool factor” expectations.
  • You find it difficult to discover a company that knows the nuances of ticketing and has the technological expertise to give you a competitive edge.
  • You wonder if it make sense to convert tickets into smart tickets.
  • You’re not sure what is the best blockchain technology to use and how to get started. 
  • Besides blockchain, you want to know about other new technologies to consider.
Blockchain forces digital ticketing, but there is nothing stopping the use of conventional technologies to accomplish many of the same things. One of the items mentioned for blockchain is data integrity, trust, and smart contracts. But a conventional ticketing provider can provide all the same things without blockchain - all we need to do is trust provider the same with the digital asset as we trust them now when using a paper ticket.
Jeff Kreuser
CTO at Softjourn, Inc. for SportBusiness
Whether companies will succeed in deploying blockchain technology to create products and services, consumers will trust and adopt remains to be seen. The demand for blockchain-based services is on the rise, and the technology is maturing and advancing at a rapid pace. With more money being poured into blockchain-based startups, consumers should not be surprised to see distributed services and products becoming more mainstream in the near future.
Lyubomyr Nykyforuk
PM & Ticketing Tech Expert at Softjourn, Inc.

Some of Softjourn's Ticketing Clients

Ticketmaster
Vendini
Event Espresso
Etix
EzTix
Live Nation
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What We Offer

Whether upgrading an existing code or creating a new one, the most important expertise we offer is a proven approach to mitigating risk and containing costs.
Often clients don’t know what product they need, but do know the results they want. Our job is to help define the product and develop optimal solutions to get those results.
To compete, our clients continually need to provide new and better services. We have our own R&D Centers – started in 2008 – which uniquely positions us to do just that.
Our developers and illustrators are experts at UI and UX design. They will work with you to understand your needs in going from idea to prototype to deployment faster and at less cost.
Software development has grown exponentially in recent decades. Softjourn is the solution to help you define and develop forward-thinking technology that gets real-world results.
Our core belief is that analyzing and testing is critical because the essential role of software is so important. In the process, our Quality Assurance team helps you create superior products.
Since day one, we’ve been providing application support and maintenance services to each customer on every project. It’s why we’re a proven, trusted partner and reliable asset.

Partnership & Recognition

Top 100
Intix
Microsoft Gold Partner
Monax
Xamarin
Inc 5000

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