Software Development for the AV Industry
Softjourn builds the software AV platforms and integrators run on: asset management, monitoring dashboards, custom integrations, and the products that bring new AV experiences to life.
Trusted by startups and industry leaders worldwide:
Built for Two Kinds of AV Companies
AV software work tends to fall into two camps, and Softjourn builds for both. The first group builds the platforms AV integrators run their business on: asset tracking, monitoring, and the dashboards behind every install. The second group creates new AV experiences, from sync technology to new formats for how audiences see and hear.
We've shipped production software for both, from a platform modernization for an AV asset management company to an audio and video sync product for outdoor cinema.
AV platform and SaaS companies: asset tracking, monitoring, and the dashboards integrators depend on.
AV experience and sync technology innovators: new products, mobile apps, and sync technology for live events.
AV Management & Asset Tracking Software
If your platform helps organizations track, monitor, and manage AV assets across locations, this is where we spend most of our time. We've built and rebuilt this exact category of software.
Configurable, Role-Based Dashboards
Widget-based dashboards that technicians, service providers, and clients can each customize and save as presets.
Real-Time Collaborative Editing
Multiple users update the same asset records at once without overwriting each other's changes.
Alerting and Lifecycle Monitoring
Configurable alert conditions plus proactive tracking of firmware, warranty, and end-of-life status.
Asset and Inventory Tracking at Scale
Centralized device and asset data across multiple locations, with flexible import mapping from external systems.
Building or scaling an AV asset management platform?
Talk to Our ExpertsCustom API Integrations for AV Platforms
AV platforms rarely operate in isolation. They need to talk to monitoring tools, incident management systems, ticketing platforms, and whatever legacy system a client already has in place. We build the integration layer that connects those systems without forcing a rebuild.
Monitoring and Incident Management
Device health data and alerts flow into the tools your ops team already watches.
Third-Party and Ticketing Systems
AV platforms connect to the booking, ticketing, or scheduling tools your clients already run on.
Legacy System Connections
Older AV software joins modern workflows without a rip-and-replace.
Custom Data Pipelines
Asset, usage, and billing data syncs between systems that were never designed to talk to each other.
Need your AV platform to talk to other systems?
Talk to Our ExpertsAV Systems Architecture & Consulting
Advisory support on the audio, video, and control infrastructure design for offices, venues, and campuses, from room scheduling logic to video wall architecture, conferencing system design, and control system specification, working alongside your integration team.
Architecting the code layer that ties hardware together, including touch-panel interface logic, scene automation, and scheduling systems, so a room works the way it's supposed to. Our team scopes the software, and your team handles on-site programming.
Assessing how AV traffic such as video-over-IP, Dante audio, and control signals should run on your existing network, with VLAN strategy and QoS planning, so AV traffic doesn't take the network down.
Designing the remote diagnostics, firmware management, and proactive detection systems that let integrators catch issues before a truck roll is needed.
Software for Running an AV Integration Business
Tracking AV assets across dozens of client sites, reporting to clients in a format they understand, and keeping quotes in sync with inventory are software problems. We build the tools that let integrators run their business as smoothly as the systems they install.
Multi-Client Asset Management
One system tracks devices, warranties, and service history across every client site, replacing a spreadsheet per account.
Client-Facing Reporting
Branded, shareable views show clients system health and service history without a support call.
Quoting and Inventory Tools
Quotes pull from your actual stock and pricing, so they reflect what you can deliver.
Looking for a development partner for your AV integration business?
Get in TouchHow We've Helped AV Companies Scale
AV Management
Pivot: Faster Feature Delivery Through Platform Modernization
Pivot helps enterprises manage AV systems and devices across multiple locations, and a single shared environment was slowing its releases. Softjourn re-architected the platform with on-demand environments, a modular TypeScript codebase, and automated CI/CD, so development and QA now work in parallel and releases are more predictable.
AV ManagementPivot: Configurable Dashboards and Smarter Alerting
Pivot's AV management platform had static dashboards, data conflicts when several people edited at once, and limited alerting. Softjourn consolidated multiple static views into one configurable, role-based dashboard with real-time collaborative editing, rules-based alerts, and flexible data imports.
Outdoor Cinema
Cinewav: Audio and Video Sync for Outdoor Film Screenings
Cinewav needed every patron's smartphone to play the film's audio in sync with the big screen, a problem that kept the business from taking off. Softjourn started with a proof of concept, validated the sync solution, and then built the product with clear technical documentation, UI/UX design, and a full product roadmap.
Tech Assessment
Architecture Assessment for a Multi-Location Hardware Platform
Softjourn ran an objective codebase and infrastructure audit for a technology company that manages complex hardware systems across multiple locations, where uptime and user experience were critical. The assessment cleared a path forward and guided the client to a rebuild on AWS and microservices, reducing technical risk and improving scalability.
Cloud OptimizationCinewav: 30% Lower AWS Costs on a Multi-Regional Platform
As Cinewav's audience grew worldwide, the startup needed lower latency without a jump in cloud spend. Softjourn set up a multi-regional AWS deployment with CDN optimization and scaling for traffic spikes, which improved performance for users around the world and cut AWS costs by 30%.
AV Software Development: Common Questions
No. Softjourn builds the software layer: platforms, dashboards, integrations, and control or monitoring systems. Physical installation and hardware work stay with your integration team, and we work alongside them when the software needs to match the room setup.
Platform and SaaS companies usually engage us to build or scale their product, such as dashboards, asset tracking, and integrations. Integrators usually engage us to build internal tools or connect existing platforms to their workflow. Both start the same way, with a conversation about what's slowing you down.
Yes, this is a core part of our AV integration work. We connect AV platforms to monitoring tools, incident management systems, and third-party booking or ticketing platforms without requiring a full rebuild. Ticketing integrations are familiar ground for us, since event ticketing is one of our home industries.
Yes. We build real-time audio and video sync technology and mobile-first products for live events, alongside asset management platforms. Our work with an outdoor cinema startup went from proof of concept to a full mobile, desktop, and web platform.
It depends on scope. A focused integration or a single dashboard feature costs far less than a full platform build with custom architecture, multiple integrations, and ongoing support. After a short discovery call, we give you a rough estimate based on your requirements and agree on the engagement model before any work starts.
Yes. Many AV integrators don't have in-house engineering teams. You bring the AV expertise and the client relationships, and we handle the software, from initial scoping to the product you'll maintain day to day.
Ready to build the software behind your AV platform?
Talk to Our ExpertsRelated Services
Custom Software Development
Full-cycle product development for AV platforms, dashboards, and integrations, from discovery to a shipped and maintained product.
Cloud Consulting
Multi-regional deployment, CDN optimization, and scaling strategy for AV platforms that feel latency or cost pressure as they grow.
Application Modernization
For AV software that has aged into a liability, with legacy code, brittle integrations, or architecture that can't support the next stage. Covers incremental refactors and full rebuilds.
Code Audit
An independent review of an existing AV codebase and infrastructure before a major decision, such as a rebuild, a new architecture, or technical due diligence for a funding round.
Let's Build Your AV Platform
Tell us what you're building or what's slowing your platform down, and we'll get back to you with next steps.
Softjourn stood out because of the technical acumen of the team and their directness.
Brenda CrainicCTO, Tacit Corporation
Since 2010 Softjourn team has been maintaining the processing system which is a core of our business; they've done a great job so far. We value the knowledge transfer process as well as excellent development skills.