Bringing an Idea to Fruition

December 17, 2018

You have an excellent idea but don’t know what to do with it? New app or service—how much do you need to build in order to show to investors, to get potential clients on board or just to start selling? Speculators, technology bloggers, early adopters, journalists—how to get the interest of all these individuals? What is going to separate your company from the crowd?

Hard to decide. Sounds like you might need a Proof of Concept (POC), Prototype or Minimum Viable Product (MVP). At Softjourn, we understand the need of all these types of solutions and know that each of them minimize time and cost of implementation. So let’s start from the top.

Need #1

You have an idea in mind and are wondering if is it possible to build a proper solution?

You need a POC that will help you to explore new technologies. In this stage of the work, we are doing extended research and an assessment of one or more key aspects of what might be involved in a production system. After the analysis we know which tools we need to develop for a fully functioning solution. What is there for you?

  • Knowledge and inspiration. Even if the solution won’t work, you will be sure that the technology could be used in some other way.
  • Understanding. Engaging the whole team and each stakeholder during this stage ensures that everyone speaks the same language from the beginning.
  • Risk minimization. You won’t invest in solutions that can’t be produced.

Need #2

You know that the solution can be developed but you are not sure how to do it?

A prototype is what you are in need of. Before creating the prototype, we define input and output flows and provide an idea of the layout. We are able to gain greater knowledge of what the solution of the POC will be when finalized: product usability, functionality and design. Benefits for you:

  • Certainty. Prototyping helps to ensure that the product does what it is supposed to do.
  • Predictability. You will have insight into the weak points and where errors might occur.
  • Estimation. You will also have quantification of the time, resources and money needed.

Now you have proper input to decide if or where to go with the development.

Need #3

You have a prototype but wondering if the market really needs it?

The only way to check it without spending a lot of funds is to prepare MVP that provides only the minimum functionality and can be confronted with a group of potential users. During this stage, the work is focused on business functions. Moreover, you will be forced to define your value precisely and decide what really needs to be developed to test this value. Advantages?

  • Money. By building an MVP, you reduce the development time and resources.
  • Risk minimization. In the end, you will be able to tell if the market shares your opinion and what the demand is for the functionality you have achieved.
  • User experience. If the users like your MVP, you will gain good relationships with clients sooner.

proof of technology

Softjourn is a global technology services provider that finds custom solutions for our clients’ toughest challenges. We leverage our domain expertise in Fintech, Cards & Payments, and Media & Entertainment (with a special emphasis on ticketing), to apply new technology that brings our clients' growing needs to life. Contact us to discuss how we can make your idea a reality!